The Brief
Soleil launched a 'Fresh Light' collection — clean, botanical scents in minimalist vessels. We designed a campaign shoot around soft northern light and foliage sourced from their own supplier. The resulting 22 images served their website, seasonal packaging inserts, and a full Substack launch campaign.
Deliverables
- 22 final edited selects
- Campaign hero image (landscape)
- Product isolation shots (white background)
- Seasonal lifestyle frames — 10 selects